high-impact storytelling through Compelling strategy + design
Everything begins with a clear revelation of who you are, evolves into a strategic and aesthetic north star, then culminates in work that makes your brand impossible to ignore.
The Journey:
reveal the brand → define its direction → bring it to life.
Performed in three stages — each one building momentum toward an identity with power.
PHASE 01
Audit
THE CLARITY YOU'VE BEEN CHASINGStarting at $2450
A quick turnaround brand diagnosis revealing critical truths inside your business: your positioning, potential, and what’s blocking growth.
No fluff, no generic reports — just sharp insight that provides a clear path.
What you’ll walk away with:
Strengths + blind spots
Positioning recommendations
Audience + competitive insight
Creative direction perspective
Strategic roadmap for growth
Why it matters:
Before you invest in identity, you should know the one you already have.
What we examine:
what your brand is signaling
where your positioning is breaking
the gap between what you say and how you show up
cultural tension and inspiration points
competitive posture and category whitespace
This is where we find your strategic superpower — and put it in the driver’s seat. The strongest identities start with clarity.
PHASE 02
Alignment
A DIRECTION DESIGNED FOR GROWTH+$3250 for
Where raw insight becomes a cohesive brand system.
We’ll define your values, voice, narrative architecture, and creative direction — so everything finally points in the same direction. During this phase, your brand becomes intentional.
What you’ll walk away with:
Positioning framework
Brand narrative + messaging
Voice + tone system
Audience + market strategy
Creative direction blueprint
Launch recommendations
Why it matters:
A strong strategic foundation supports head-turning design. The outcome here is confidence – internal alignment, external clarity, and a plan for growth.
Here, strategy meets taste:
narrative foundation
personality architecture
audience profiles rooted in desire, not demographics
cultural positioning
visual world theory
mood and materiality
design principles that protect your identity
This is where the brand you meant to build comes into view.
PHASE 03
Alchemy
IDENTITY – MADE VISIBLEStarting at $18K
Our flagship service – Where strategy and creative direction are transformed into a complete visual identity built to influence culture and drive value.
ALCHEMY is not about decoration — it’s brand expression at its highest level.
What you’ll walk away with:
Full visual identity system
(logos, typography, colors, patterns, iconography, photography direction)Editorial art direction
Brand storytelling framework
Brand behaviors + rules
Asset kit for rollout
Launch plan
Why it matters:
This is not a logo, it’s a build out of a brand universe that is distinct, magnetic, and impossible to imitate.
Optional add-ons:
Marketing campaign creative direction
Social media content plan
Packaging systems
Merchandise, retail, and experiential design
This is the where your brand goes from big idea to a living entity primed to inspire and create change.
How it works:
Each phase increases clarity, value, and creative impact.
Some brands enter at phase two or three, but for optimal success, every brand needs an AUDIT.
AUDIT: Truth, insight, opportunity.
ALIGNMENT: Narrative, direction, system.
ALCHEMY: Identity, expression, influence.
AUDIT sets the stage for stronger strategic positioning and more aligned visual design, long term. Gaining clarity upfront helps our founders save thousands of dollars in rebrands.
